MakeMyTrip presents Mark-E

Coordinator:


Surbhi Singhania: +91 77600 85063

Atiqul Haque: +91 98713 44092

mark_e@iiml-manfestvarchasva.com

Registration

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Event Guidelines Mark-E

Key Details: 

1) Teams of 2 (Both from same institute)

2) Prizes:

a) Winners: INR 80,000 cash + PPI Opportunities

b) Runner Up: INR 45,000 cash + PPI Opportunities

3) Register here

4) Eligibility Criteria: Open to all B-school students

5) Round 1 Online Quiz: 2230 hrs, Nov 1, 2016

6) Round 1 Winners Announcement: Nov 02, 2016

7) Round 2 Case Proposal Submission: 2130 hrs, Nov 06, 2016

8) Round 2 Winners Announcement: Nov 08, 2016

9) Final On Campus Round: Nov 18-20, 2016


“You can’t sell anything if you can’t tell anything.”- Beth Comstock

‘Digital’ is the new buzzword and to make a mark in that space happens to be the need of the hour. Leading corporates are targeting their efforts towards trying to change consumer habits and bringing them online. Moving ahead, in line with the changing times, Manfest-Varchasva in association with Make My Trip, presents its first-ever edition of Mark-E.

The format of the event entails two rounds which are both eliminative in nature. An online quiz will mark the start of the challenge with the aim to select top 40 among the brightest minds across the nation. The top 40 teams will battle their way to make it to the top 12 after being tested by means of a case study. An initial proposal of the case needs to be submitted as part of Round 2 post which 12 finalist teams will be invited to participate in an on-campus final round. In the end, these 12 teams will be locked in a combat to make it to the top.

Through the two engrossing rounds, the E-marketer in you will be put to test and once you steer clear of all the hurdles that come your way, the prize money of INR 1,25,000 will be yours. Let your creativity, efforts and excitement help you emerge as a polished E-marketer.